Narrow search
Showing 1 - 10 of 19
Cover Image
When purchasing professional services supports innovation
D'Antone, Simona; Santos, Juliana Bonomi - In: Industrial marketing management : the international … 58 (2016), pp. 172-186
Persistent link: https://www.econbiz.de/10011549379
Cover Image
The relative influence of functional versus imagery beliefs on brand sensitivity in B2B professional services
Casidy, Riza; Nyadzayo, Munyaradzi W.; Mohan, Mayoor; … - In: Industrial marketing management : the international … 72 (2018), pp. 26-36
Persistent link: https://www.econbiz.de/10011887280
Cover Image
Purchasing professional services : a transaction cost view of the antecedents and consequences of purchasing formalization
Pemer, Frida; Werr, Andreas; Bianchi, Mattia - In: Industrial marketing management : the international … 43 (2014) 5, pp. 840-849
Persistent link: https://www.econbiz.de/10010404066
Cover Image
Investigation of the effect of physical evidence and word of mouth on customer satisfaction and purchase intention in professional services
Atılgan, Kalender Özcan; Koç, Özge - In: International journal of services, economics and management 14 (2023) 3, pp. 249-269
Persistent link: https://www.econbiz.de/10014311693
Cover Image
Customer engagement and loyalty : a comparative study between service contexts
Fernandes, Teresa; Esteves, Fabia - In: Services marketing quarterly 37 (2016) 2, pp. 125-139
Persistent link: https://www.econbiz.de/10011486838
Cover Image
Are moderators of the customer satisfaction-repurchase intention relationship contingent on the service category? : an exploratory investigation
Leisen Pollack, Birgit - In: Services marketing quarterly 36 (2015) 4, pp. 335-351
Persistent link: https://www.econbiz.de/10011398042
Cover Image
The "I love o hate them" relationships with cell phone service providers : the role of customer inertia and anger
Carter, Leanne; Gray, David; D'Alessandro, Steven; … - In: Services marketing quarterly 37 (2016) 4, pp. 225-240
Persistent link: https://www.econbiz.de/10011628463
Cover Image
Value co-creation : factors affecting discretionary effort exertion
Aggarwal, Praveen; Basu, Amiya K. - In: Services marketing quarterly 35 (2014) 4, pp. 321-336
Persistent link: https://www.econbiz.de/10010465663
Cover Image
Hospital servicescape design for inpatient wellbeing
Hamed, Sara; El-Bassiouny, Noha; Ternès, Anabel - In: Services marketing quarterly 40 (2019) 1, pp. 1-32
Persistent link: https://www.econbiz.de/10012179153
Cover Image
Toward a luxury service value taxonomy : empirical evidence and future directions
Conejo, Francisco J.; Cunningham, Lawrence F.; Young, … - In: Services marketing quarterly 41 (2020) 1, pp. 1-21
Persistent link: https://www.econbiz.de/10012179198