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The effects of crowdsourcing contribution type and temporal consistency on new product development success
O'Hern, Matthew; Akdeniz, Billur; Du, Shuili - In: R & D management 52 (2022) 1, pp. 126-138
Persistent link: https://www.econbiz.de/10012795536
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Can cooperation drive the success of suppliers in B2B crowdsourcing innovation projects? : a large scale data perspective
Zhang, Xi; Duan, Keran; Zhao, Hongke; Zhao, Yuqing; … - In: Industrial marketing management : the international … 90 (2020), pp. 570-580
Persistent link: https://www.econbiz.de/10012372717
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Strategic orientation and new product development performance : the role of networking capability and networking ability
Mu, Jifeng; Thomas, Ellen; Peng, Gang; Di Benedetto, C. … - In: Industrial marketing management : the international … 64 (2017), pp. 187-201
Persistent link: https://www.econbiz.de/10011738534
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Managing salespeople strategically when promoting new products : incorporating market orientation into a sales management control framework
Chen, Annie Huiling; Peng, Norman; Hung, Kuang-Peng - In: Industrial marketing management : the international … 51 (2015), pp. 141-149
Persistent link: https://www.econbiz.de/10011422801
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Building and leveraging competence exploitation and exploration for firm new product success
Griffith, David A.; Dean, Tereza; Yalcinkaya, Goksel - In: Industrial marketing management : the international … 97 (2021), pp. 233-244
Persistent link: https://www.econbiz.de/10013206321
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Open evaluation of new product concepts at the front end of innovation : objectives and contingency factors
Velamuri, Vivek K.; Schneckenberg, Dirk; Haller, Jörg B. A. - In: R & D management 47 (2017) 4, pp. 501-521
Persistent link: https://www.econbiz.de/10011759826
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The drivers of success in new-product development
Cooper, Robert G. - In: Industrial marketing management : the international … 76 (2019), pp. 36-47
Persistent link: https://www.econbiz.de/10011990716
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Customer involvement in new product development in B2B : the role of sales
La Rocca, Antonella; Moscatelli, Paolo; Perna, Andrea; … - In: Industrial marketing management : the international … 58 (2016), pp. 45-57
Persistent link: https://www.econbiz.de/10011549366
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The influence of leadership on product and process innovations in China : the contingent role of knowledge acquisition capability
Chang, Jeanine; Bai, Xuan; Li, Julie Juan - In: Industrial marketing management : the international … 50 (2015), pp. 18-29
Persistent link: https://www.econbiz.de/10011411666
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Governance of supplier collaboration in technologically uncertain NPD projects
Melander, Lisa; Lakemond, Nicolette - In: Industrial marketing management : the international … 49 (2015), pp. 116-127
Persistent link: https://www.econbiz.de/10011374579