Narrow search
Showing 1 - 8 of 8
Cover Image
Editorial: How to get great research cited
Lindgreen, Adam; Di Benedetto, C. Anthony; Brodie, … - In: Industrial marketing management : the international … 89 (2020), pp. A1-A7
Persistent link: https://www.econbiz.de/10012288739
Cover Image
How to write really good research funding applications
Lindgreen, Adam; Di Benedetto, C. Anthony; Verdich, Camilla - In: Industrial marketing management : the international … 77 (2019), pp. 232-239
Persistent link: https://www.econbiz.de/10012004396
Cover Image
Managerial perceptions of global pioneering advantage : theoretical framework and empirical evidence in the US and Korea
Di Benedetto, C. Anthony; Song, Michael - In: Industrial marketing management : the international … 37 (2008) 7, pp. 863-872
Persistent link: https://www.econbiz.de/10003781861
Cover Image
What contributes to the enhanced use of customer, competition and technology knowledge for product innovation performance? : a survey of multinational industrial companies subsidia...
Zhang, Junfeng; Hoenig, Scott; Di Benedetto, C. Anthony; … - In: Industrial marketing management : the international … 38 (2009) 2, pp. 207-218
Persistent link: https://www.econbiz.de/10003848016
Cover Image
Optimal pricing and advertising strategy for introducing a new business product with threat of competitive entry
Gupta, Manak C.; Di Benedetto, C. Anthony - In: Industrial marketing management : the international … 36 (2007) 4, pp. 540-548
Persistent link: https://www.econbiz.de/10003469182
Cover Image
How to collaborate really well with practitioners : editorial
Di Benedetto, C. Anthony; Lindgreen, Adam; Storgaard, … - In: Industrial marketing management : the international … 82 (2019), pp. 1-8
Persistent link: https://www.econbiz.de/10012127965
Cover Image
Strategic orientation and new product development performance : the role of networking capability and networking ability
Mu, Jifeng; Thomas, Ellen; Peng, Gang; Di Benedetto, C. … - In: Industrial marketing management : the international … 64 (2017), pp. 187-201
Persistent link: https://www.econbiz.de/10011738534
Cover Image
Building a commercialization capability : a dynamic capability view
Munoz-Penas, Juan; Clarke, Ann Højbjerg; Rostgaard … - In: Industrial marketing management : the international … 117 (2024), pp. 344-355
Persistent link: https://www.econbiz.de/10014531345