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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"B-to-B-Marketing"
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Innovation and R&D Activities...
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B-to-B-Marketing
Innovation
373
Innovation management
215
Innovationsmanagement
215
New product development
92
Produktentwicklung
92
Business network
65
Unternehmensnetzwerk
65
Lieferantenmanagement
63
Supplier relationship management
63
Inter-firm cooperation
56
Unternehmenskooperation
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Firm performance
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Unternehmenserfolg
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Knowledge transfer
43
Marketing management
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Marketingmanagement
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Bibliometrie
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Dynamic capabilities
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Dynamische Kompetenzen
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KMU
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Western countries
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Westliche Staaten
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Beverland, Michael B.
2
Chan, Hing Kai
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Lacka, Ewelina
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Carmona-Lavado, Antonio
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Casidy, Riza
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Chai, Linlin
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Clauß, Thomas
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Crisafulli, Benedetta
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Dayan, Mumin
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Dimitriu, Radu
1
Du, Mingfei
1
Duan, Keran
1
Dwivedi, Yogesh Kumar
1
Ehret, Michael
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Eriksson, Taina
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Fletcher-Chen, Chavi Chi-Yun
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Gerashi, Mehdi Khademi
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Gironda, John T.
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Gopalakrishnan, Shanthi
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Heikkilä, Marikka
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Hemonnet-Goujot, Aurélie
1
Hollebeek, Linda D.
1
Hollet-Haudebert, Sandrine
1
Hsiao, Shih-Hui
1
Huang, Ying
1
Jiang, Yanxin
1
Kachen, Sheen
1
Kanungo, Rama Prasad
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Industrial marketing management : the international journal for industrial and high-tech firms
The journal of business & industrial marketing
24
Journal of business-to-business marketing
11
Journal of business research : JBR
8
Research
5
Innovation in pricing : contemporary theories and best practices
4
SpringerLink / Bücher
4
Beiträge zur empirischen Marketing- und Vertriebsforschung
2
Business-to-Business-Marketing
2
International journal of innovation management
2
Journal of marketing
2
Journal of marketing research
2
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
2
Springer eBook Collection
2
The Oxford handbook of strategic sales and sales management
2
Administrative Sciences : open access journal
1
Beiträge zum Innovationsmarketing
1
Business models for strategic innovation : cross-functional perspectives
1
California management review
1
Cowles Foundation discussion paper
1
Economies et sociétés ; 45,4
1
Engineering
1
European journal of marketing
1
European research on management and business economics
1
Field guide to case study research in business-to-business marketing and purchasing
1
Gabler Edition Wissenschaft : Business-to-Business-Marketing
1
Handbook of business-to-business marketing
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Innovationen für das Industriegütermarketing : Festschrift für Professor Dr. Dr. h. c. Klaus Backhaus zum 60. Geburtstag
1
International journal of electronic business
1
International journal of market research
1
International journal of quality and service sciences
1
International journal of services technology and management
1
International marketing review
1
Investitionsgüter- und High-Tech-Marketing (ITM) : erprobte Instrumentarien, Erfolgsbeispiele, Problemlösungen
1
Journal of Business & Industrial Marketing
1
Journal of Business & Industrial Marketing: Volume 30, Issue 3 / 4
1
Journal of Business & Industrial Marketing: Volume 30, Issue 3/4
1
Journal of business market management : JBM
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
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31
Payment choice of M&As : financial crisis and social
innovation
Kanungo, Rama Prasad
- In:
Industrial marketing management : the international …
97
(
2021
),
pp. 97-114
Persistent link: https://www.econbiz.de/10013206324
Saved in:
32
How to build an AI climate-driven service analytics capability for
innovation
and performance in industrial markets?
Akter, Shahriar
;
Wamba, Samuel Fosso
;
Mariani, Marcello M.
- In:
Industrial marketing management : the international …
97
(
2021
),
pp. 258-273
Persistent link: https://www.econbiz.de/10013206336
Saved in:
33
Customer engagement design in industrial
innovation
Hollebeek, Linda D.
;
Keeling, Debbie I.
;
Ruyter, Ko de
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 83-89
Persistent link: https://www.econbiz.de/10014226241
Saved in:
34
Innovation
ecosystems in B2B contexts : owning the space : editorial
Pattinson, Steven
;
Nicholson, John D.
;
Ehret, Michael
; …
- In:
Industrial marketing management : the international …
108
(
2023
),
pp. A1-A9
Persistent link: https://www.econbiz.de/10014227523
Saved in:
35
Teach well, learn better - customer involvement and new product performance in B2B markets : the role of desorptive and absorptive capacity
Najafi-Tavani, Saeed
;
Naudé, Peter
;
Smith, Paul
; …
- In:
Industrial marketing management : the international …
108
(
2023
),
pp. 263-275
Persistent link: https://www.econbiz.de/10014227557
Saved in:
36
Examining supplier, buyer, and customer triads : the critical role of conflict in interaction processes and product/service innovations
Fletcher-Chen, Chavi Chi-Yun
;
Sharma, Arun
;
Rangarajan, Deva
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 337-352
Persistent link: https://www.econbiz.de/10014230619
Saved in:
37
Guest editorial: artificial intelligence for B2B marketing : challenges and opportunities
Dwivedi, Yogesh Kumar
;
Wang, Yichuan
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 109-113
Persistent link: https://www.econbiz.de/10013494050
Saved in:
38
Exploring how to develop data-driven
innovation
capability of marketing within B2B firms : toward a capability model and process-oriented approach
Ravat, Ludivine
;
Hemonnet-Goujot, Aurélie
; …
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 110-125
Persistent link: https://www.econbiz.de/10014531705
Saved in:
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