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Customer involvement in new product development in B2B : the role of sales
La Rocca, Antonella; Moscatelli, Paolo; Perna, Andrea; … - In: Industrial marketing management : the international … 58 (2016), pp. 45-57
Persistent link: https://www.econbiz.de/10011549366
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The influence of leadership on product and process innovations in China : the contingent role of knowledge acquisition capability
Chang, Jeanine; Bai, Xuan; Li, Julie Juan - In: Industrial marketing management : the international … 50 (2015), pp. 18-29
Persistent link: https://www.econbiz.de/10011411666
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The impact of sellers' social influence on the co-creation of innovation with customers and brand awareness in online communities
Wang, Yichuan; Hsiao, Shih-Hui; Yang, Zhiguo; Hajli, Nick - In: Industrial marketing management : the international … 54 (2016), pp. 56-70
Persistent link: https://www.econbiz.de/10011478717
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Ambidextrous marketing capabilities and performance : how and when entrepreneurial orientation makes a difference
Mehrabi, Hamed; Coviello, Nicole; Ranaweera, Chatura - In: Industrial marketing management : the international … 77 (2019), pp. 129-142
Persistent link: https://www.econbiz.de/10012004194
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Lifting the veil on the link between absorptive capacity and innovation : the roles of cross-functional integration and customer orientation
Yang, Shu-Yi; Tsai, Kuen-hung - In: Industrial marketing management : the international … 82 (2019), pp. 117-130
Persistent link: https://www.econbiz.de/10012128005
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Limits to networking capabilities : relationship trade-offs and innovation
Ford, Jerad A.; Verreynne, Martie-Louise; Steen, John - In: Industrial marketing management : the international … 74 (2018), pp. 50-64
Persistent link: https://www.econbiz.de/10011942232
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When does implementation of relationship orientation in new product launch matter?
Viio, Paul; Nordin, Fredrik - In: Industrial marketing management : the international … 45 (2015), pp. 47-48
Persistent link: https://www.econbiz.de/10010530581
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Key supplier relationships and product introduction success : the moderating roles of self-enforcement and interdependence between buyer and supplier
Wu, Jie; Wu, Zefu - In: Industrial marketing management : the international … 46 (2015), pp. 183-192
Persistent link: https://www.econbiz.de/10011286959
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Antecedents and consequence of organizational unlearning : evidence from China
Lyu, Chongchong; Yang, Jianjun; Zhang, Feng; Teo, … - In: Industrial marketing management : the international … 84 (2020), pp. 261-270
Persistent link: https://www.econbiz.de/10012162579
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Quadratic effects of dynamic decision-making capability on innovation orientation and performance : evidence from Chinese exporters
Hughes, Paul; Souchon, Anne L.; Nemkova, Ekaterina; … - In: Industrial marketing management : the international … 83 (2019), pp. 59-69
Persistent link: https://www.econbiz.de/10012146609