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The role of horizontal and vertical new product alliances in responsive and proactive market orientations and performance of industrial manufacturing firms
Ozdemir, Sena; Kandemir, Destan; Eng, Teck Yong - In: Industrial marketing management : the international … 64 (2017), pp. 25-35
Persistent link: https://www.econbiz.de/10011738309
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Do resource differences between manufacturers and suppliers help or hinder product innovation of manufacturers? : the moderating role of trust and contracts
Bao, Yongchuan; Li, Yuan; Pang, Changwei; Bao, Yeqing; … - In: Industrial marketing management : the international … 64 (2017), pp. 79-90
Persistent link: https://www.econbiz.de/10011738378
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A dynamic capabilities-based framework of organizational sensemaking through combinative capabilities towards exploratory and exploitative product innovation in turbulent environme...
Sheng, Margaret L. - In: Industrial marketing management : the international … 65 (2017), pp. 28-38
Persistent link: https://www.econbiz.de/10011774867
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The effects of buyer-supplier's collaboration on knowledge and product innovation
Chang, Jeanine - In: Industrial marketing management : the international … 65 (2017), pp. 129-143
Persistent link: https://www.econbiz.de/10011774985
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Strategic orientation and new product development performance : the role of networking capability and networking ability
Mu, Jifeng; Thomas, Ellen; Peng, Gang; Di Benedetto, C. … - In: Industrial marketing management : the international … 64 (2017), pp. 187-201
Persistent link: https://www.econbiz.de/10011738534
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Agile-stage-gate : new idea-to-launch method for manufactured new products is faster, more responsive
Cooper, Robert G.; Sommer, Anita Friis - In: Industrial marketing management : the international … 59 (2016), pp. 167-180
Persistent link: https://www.econbiz.de/10011622919
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Managerial perspectives on crowdsourcing in the new product development process
Zahay, Debra; Hajli, Nick; Sihi, Debika - In: Industrial marketing management : the international … 71 (2018), pp. 41-53
Persistent link: https://www.econbiz.de/10011871383
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Marketing capabilities, market ambidexterity and product innovation outcomes : a yin-yang of inside-out and outside-in
Ali, Shabahat; Tian, Hongyun; Wu, Weiwei; Ali, Sadaqat; … - In: Industrial marketing management : the international … 118 (2024), pp. 27-43
Persistent link: https://www.econbiz.de/10014531684
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Product development the IKEA way : the role of target costing as a framing device to configure and combine resources in networks
Baraldi, Enrico; Strömsten, Torkel - In: Industrial marketing management : the international … 119 (2024), pp. 206-217
Persistent link: https://www.econbiz.de/10014555802
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Purchasing involvement in new product development : an absorptive capacity perspective
Picaud-Bello, Katia; Johnsen, Thomas E.; Calvi, Richard - In: Industrial marketing management : the international … 104 (2022), pp. 150-166
Persistent link: https://www.econbiz.de/10013326924