Market orientation has been cited as a source of competitive advantage that allows the firm to construct offerings superior to those of competitors by the effective collection and dissemination of and reaction to market intelligence. Previous work on market orientation has focused on the effort...

This research examines individual philanthropy in the context of crisis management. Using a multi-theoretical approach, the authors identify potential research gaps, stemming from economics-, values-, and cultural-based views of behaviour. First, we develop a conceptual framework of crisis...