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~isPartOf:"International journal of business innovation and research"
~person:"Gupta, Ashish"
~subject:"Konsumentenverhalten"
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Konsumentenverhalten
Consumer behaviour
2
India
2
Indien
2
Beziehungsmarketing
1
Customer satisfaction
1
Department store
1
Dienstleistungsqualität
1
Einzelhandel
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Kundenzufriedenheit
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Mobile communications
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Mobilkommunikation
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Relationship marketing
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Retail trade
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Service quality
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Telecommunications industry
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Telekommunikationssektor
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Tier II cities
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Warenhaus
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benefit-segmentation
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customer loyalty
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department store
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mobile telecom
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relationship marketing
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retail
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satisfaction
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service quality
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shopping
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Gupta, Ashish
Hemalatha, M.
3
Mishra, Sita
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Sivakumar, V. J.
3
Rishi, Bikramjit
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Velmurugan, Manivannan Senthil
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Velmurugan, Masa Sakthi
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Ali, Sadia Samar
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Bhardwaj, Preshth
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Chaudhary, Monica
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Chopdar, Prasanta Kr.
1
Gera, Rajat
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Gupta, Aayushi
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Jacob, Jayanth
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Jayakumar, G. S. David Sam
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Kalla, Supriya M.
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Karthik, M.
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Kaur, Rajbir
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Mazumdar, Pradeep
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Mehra, Shashank
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Mishra, Ram Kumar
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Narayanan, A. G. V.
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Punyatoya, Plavini
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Rajagopal
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Reyes-Mercado, Pável
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Sahu, G. P.
1
Shakeel, Moonis
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Sharma, Baldev R.
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Sondhi, Neena
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International journal of business innovation and research
Asia Pacific journal of marketing and logistics
1
Emerging markets from a multidisciplinary perspective : challenges, opportunities and research agenda
1
Global business review
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ECONIS (ZBW)
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Exploring reelationship marketing dimensions and their effect on customer loyalty : a study of Indian mobile telecom market
Gupta, Ashish
;
Sahu, G. P.
- In:
International journal of business innovation and research
9
(
2015
)
4
,
pp. 375-395
Persistent link: https://www.econbiz.de/10011545293
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2
The viability of benefit segmentation in Tier-II cities of India : identifying benefits sought by Indian customers
Tandon, Anushree
;
Gupta, Ashish
;
Tripathi, Vibhuti
- In:
International journal of business innovation and research
10
(
2016
)
4
,
pp. 501-518
Persistent link: https://www.econbiz.de/10011646558
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