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Consumer value of virtual music festivals
Gallarza, Martina G.; Tubillejas-Andrés, Berta; … - In: International journal of consumer studies 47 (2023) 5, pp. 2012-2030
Persistent link: https://www.econbiz.de/10014335665
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Social media influencers and consumer engagement : a review and future research agenda
Pradhan, Bandinee; Kishore, Kaushal; Gokhale, Nilesh - In: International journal of consumer studies 47 (2023) 6, pp. 2106-2130
Persistent link: https://www.econbiz.de/10014427258
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Antecedents and consequences of panic buying : the case of COVID-19
Prentice, Catherine; Quach, Sara; Thaichon, Park - In: International journal of consumer studies 46 (2022) 1, pp. 132-146
Persistent link: https://www.econbiz.de/10012808005
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Digital consumer engagement in a social network : a literature review applying TCCM framework
Saikia, Winee; Bhattacharjee, Abhigyan - In: International journal of consumer studies 48 (2024) 1, pp. 1-31
Persistent link: https://www.econbiz.de/10014465615
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Exploring the influence of uncontrolled social media use, fear of missing out, fear of better options, and fear of doing anything on consumer purchase intent
Flecha Ortiz, José A.; Santos Corrada, María De Los M.; … - In: International journal of consumer studies 48 (2024) 1, pp. 1-16
Persistent link: https://www.econbiz.de/10014465712
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The dimensions and roles of online content in social commerce : a systematic literature review and future research agenda
Singh, Diksha; Pandey, Vidushi - In: International journal of consumer studies 48 (2024) 1, pp. 1-24
Persistent link: https://www.econbiz.de/10014465954
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Mobile social commerce content, consumer emotions and behaviour
Liu, Yang; Li, Qi; Edu, Tudor; Fam, Kim Shyan; Zaharia, … - In: International journal of consumer studies 47 (2023) 4, pp. 1315-1334
Persistent link: https://www.econbiz.de/10014325965
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How do social media influencers inspire consumers' purchase decisions? : the mediating role of parasocial relationships
Ashraf, Arif; Hameed, Irfan; Saeed, S. Amir - In: International journal of consumer studies 47 (2023) 4, pp. 1416-1433
Persistent link: https://www.econbiz.de/10014326010
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Exploring the mediating role of utilitarian value and hedonic value in the formation of oppositional loyalty in online communities
Ma, Xiangyang; Chen, Han; Lang, Xiaoping; Li, Tieshan - In: International journal of consumer studies 47 (2023) 4, pp. 1500-1515
Persistent link: https://www.econbiz.de/10014326026
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Social media adoption behaviour : consumer innovativeness and participation intention
Kamboj, Shampy; Sharma, Manika - In: International journal of consumer studies 47 (2023) 2, pp. 523-544
Persistent link: https://www.econbiz.de/10014250591