Mobile social commerce content, consumer emotions and behaviour
Yang Liu, Qi Li, Tudor Edu, Kim-Shyan Fam, Razvan Zaharia, Costel Negricea
| Year of publication: |
2023
|
|---|---|
| Authors: | Liu, Yang ; Li, Qi ; Edu, Tudor ; Fam, Kim-Shyan ; Zaharia, Razvan ; Negricea, Costel |
| Subject: | consumer emotions | content characteristics | impulse buying | mobile social commerce | social participation | SOR theory | Emotion | Konsumentenverhalten | Consumer behaviour | Social Web | Social web | Einkaufsverhalten | Shopping behaviour | Online-Handel | Online retailing | Mobile Business | Mobile business | Web 2.0-Technologien | Web 2.0 technologies |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/ijcs.12908 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014325965