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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~subject:"Advertising"
~subject:"Confidence"
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International journal of internet marketing and advertising : IJIMA
Strategic Direction
9
European Journal of Marketing
7
Journal of Consumer Marketing
7
Journal of internet commerce
7
RWI Datenbeschreibung
7
[RWI Projektberichte]
7
International journal of advertising : the quarterly review of marketing communications
5
International journal of business information systems : IJBIS
5
Young Consumers
5
European research studies
4
Informationelles Vertrauen für die Informationsgesellschaft
4
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
4
Management science : journal of the Institute for Operations Research and the Management Sciences
4
Analyse & Kritik : journal of philosophy and social theory
3
Applied economics letters
3
CESifo working papers
3
Decision support systems : DSS ; the international journal
3
EERI research paper series
3
Electronic commerce research
3
Health marketing quarterly
3
Information economics and policy : IEP
3
International Marketing Review
3
Internet policy review : journal on internet regulation
3
Journal of Services Marketing
3
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
3
Journal of marketing communications
3
Journal of organizational computing and electronic commerce
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Review of industrial organization : RIO
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SpringerLink / Bücher
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Australasian marketing journal
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Ethical issues in e-business : models and frameworks
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Handbook of media economics ; volume 1
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1
Trust and the online conversation : the case of online reviews
Mangold, W. Glynn
;
Babakus, Emin
;
Smith, Katherine Taken
- In:
International journal of internet marketing and …
8
(
2013
)
2
,
pp. 143-160
Persistent link: https://www.econbiz.de/10010394710
Saved in:
2
Internet
advertising of offensive products : the effects of cartoons on adult consumer attitudes
Pakakorn Rakrachakarn
;
Moschis, George P.
;
Thittapong …
- In:
International journal of internet marketing and …
14
(
2020
)
2
,
pp. 152-167
Persistent link: https://www.econbiz.de/10012252811
Saved in:
3
New approaches for innovative business in the era of
internet
marketing and advertising
Tsekouropoulos, Georgios
(
ed.
);
Canavari, Maurizio
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012105470
Saved in:
4
Antecedents of trust and purchase intention in social commerce in Brazil
Pagan, Natália Munari
;
Pagan, Karina Munari
;
Giraldi, …
- In:
International journal of internet marketing and …
17
(
2022
)
3/4
,
pp. 271-298
Persistent link: https://www.econbiz.de/10014318201
Saved in:
5
Online purchase decision after viewing ads : factors related to sociodemographic and
internet
use on different digital channels
Barrichello, Alcides
;
Morano, Rogério Scabim
;
Santos, …
- In:
International journal of internet marketing and …
19
(
2023
)
1/2
,
pp. 20-41
Persistent link: https://www.econbiz.de/10014340162
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