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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~isPartOf:"Journal of retailing and consumer services"
~person:"Dewitte, Siegfried"
~person:"Kamakura, Wagner A."
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THE SElKATSUSHA AND THE FIGHT...
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Dewitte, Siegfried
Kamakura, Wagner A.
Septianto, Felix
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Park, Jungkun
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of retailing and consumer services
Research report / Katholieke Universiteit Leuven, Faculty of Economics and Applied Economics, Department of Applied Economics
6
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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ECONIS (ZBW)
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"Are multichannel customers really more valuable? : an analysis of banking services"
Cambra-Fierro, Jesús
;
Kamakura, Wagner A.
; …
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
1
,
pp. 208-212
Persistent link: https://www.econbiz.de/10011490894
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2
Socioeconomic status and consumption in an emerging economy
Kamakura, Wagner A.
;
Mazzon, Jose A.
- In:
International journal of research in marketing : IJRM ; …
30
(
2013
)
1
,
pp. 4-18
Persistent link: https://www.econbiz.de/10009732720
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3
Positive cueing : promoting sustainable consumer behavior by cueing common environmental behaviors as environmental
Cornelissen, Gert
;
Pandelaere, Mario
;
Warlop, Luk
; …
- In:
International journal of research in marketing : IJRM ; …
25
(
2008
)
1
,
pp. 46-55
Persistent link: https://www.econbiz.de/10003662477
Saved in:
4
Whatever people say I am, that's what I am : social labeling as a social marketing tool
Cornelissen, Gert
;
Dewitte, Siegfried
;
Warlop, Luk
; …
- In:
International journal of research in marketing : IJRM ; …
24
(
2007
)
4
,
pp. 278-288
Persistent link: https://www.econbiz.de/10003593750
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5
A replication study of the credit card effect on spending behavior and an extension to mobile payments
Liu, Yunxin
;
Dewitte, Siegfried
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012502696
Saved in:
6
A picture is worth a thousand words : translating product reviews into a product positioning map
Moon, Sangkil
;
Kamakura, Wagner A.
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
1
,
pp. 265-285
Persistent link: https://www.econbiz.de/10011672001
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