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~isPartOf:"International marketing review"
~isPartOf:"Journal of the Academy of Marketing Science"
~isPartOf:"Springer eBook Collection"
~person:"Fischer, Eileen"
~subject:"Social Web"
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International marketing review
Journal of the Academy of Marketing Science
Springer eBook Collection
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Pay attention, please! Person brand building in organized online attention economies
Smith, Andrew N.
;
Fischer, Eileen
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
2
,
pp. 258-279
Persistent link: https://www.econbiz.de/10012434105
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