Narrow search
Showing 1 - 10 of 44
Cover Image
The interaction between environment and strategic orientation in born globals' choice of entry mode
Efrat, Kalanit; Shoham, Aviv - In: International marketing review 30 (2013) 6, pp. 536-558
Persistent link: https://www.econbiz.de/10010212403
Cover Image
CEO characteristics and SME foreign market entry mode choice: The moderating effect of firm’s geographic experience and host-country political risk
Laufs, Katharina; Bembom, Michael; Schwens, Christian - In: International marketing review 33 (2016) 2, pp. 246-275
Persistent link: https://www.econbiz.de/10011518643
Cover Image
Augementing versus exploiting entry modes in soft services : reconsidering the role experiential knowledge
Pla-Barber, José; Villar, Cristina; León-Darder, Fidel - In: International marketing review 31 (2014) 6, pp. 621-636
Persistent link: https://www.econbiz.de/10010467195
Cover Image
Internationalisation patterns of border firms : speed and embeddedness perspectives
Jørgensen, Eva J. B. - In: International marketing review 31 (2014) 4, pp. 438-458
Persistent link: https://www.econbiz.de/10010388812
Cover Image
Barriers to enter in foreign markets : evidence from SMEs in emerging market
Rahman, Mahfuzur; Uddin, Moshfique; Lodorfos, George - In: International marketing review 34 (2017) 1, pp. 68-86
Persistent link: https://www.econbiz.de/10011673651
Cover Image
Explaining the surge in M&A as an entry mode : home country and cultural influences
Boateng, Agyenim; Du, Min; Wang, Yan; Wang, Chengqi; … - In: International marketing review 34 (2017) 1, pp. 87-108
Persistent link: https://www.econbiz.de/10011673753
Cover Image
Exploring the internationalization pathways of luxury SMEs : is there an asset of foreignness?
Milanesi, Matilde; Runfola, Andrea; Guercini, Simone - In: International marketing review 41 (2024) 3/4, pp. 806-826
Persistent link: https://www.econbiz.de/10015057135
Cover Image
Multi-country collaborative innovation in the internationalisation process
Chebbi, Hela; Yahiaoui, Dorra; Thrassou, Alkis - In: International marketing review 34 (2017) 1, pp. 109-137
Persistent link: https://www.econbiz.de/10011673761
Cover Image
How do business-level strategies affect multiple market servicing modes in the foreign community?
Li, Nicolas; Dimitratos, Pavlos - In: International marketing review 31 (2014) 5, pp. 526-546
Persistent link: https://www.econbiz.de/10010415262
Cover Image
State versus private MNCs from China : initial conceptualizations
Lin, Xiaohua - In: International marketing review 27 (2010) 3, pp. 366-380
Persistent link: https://www.econbiz.de/10003988076