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This paper examines the processes used to create and communicate the public identities of New Zealand women politicians. Interviews conducted with women politicians and their public relations practitioners are drawn upon in order to develop a public relations framework for working with...
Persistent link: https://www.econbiz.de/10014850655
This paper examines a New Zealand website, nzgirl.co.nz, in order to theorise the Internet as a communication tool, the Internet as a marketplace and the Internet as a public sphere. As a communication tool, the Internet serves to foster electronic relationships. A key concept discussed in the...
Persistent link: https://www.econbiz.de/10014850669
The challenges of attracting positive media attention are likened to a contest in which various organisations attempt to promote and circulate their version of events; however, this is particularly difficult when attempting to circulate less established, unpopular or critical knowledge. Although...
Persistent link: https://www.econbiz.de/10014850789
This paper applies Eisenberg’s theory of strategic ambiguity to stakeholder relationship management during a period of significant change within a public sector organisation. Public sector organisations generally have a wider range of stakeholders than private sector organisations and must...
Persistent link: https://www.econbiz.de/10014850725