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~isPartOf:"Journal of Consumer Policy"
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Why Might Organic Labels Fail to Influence Consumer Choices? Marginal Labelling and Brand Equity Effects
Larceneux, Fabrice
;
Benoit-Moreau, Florence
;
Renaudin, …
- In:
Journal of Consumer Policy
35
(
2012
)
1
,
pp. 85-104
Persistent link: https://www.econbiz.de/10010865679
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