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Journal of advertising
International review of economics & finance : IREF
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International journal of production research
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Transportation research / E : an international journal
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European journal of operational research : EJOR
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Computers & industrial engineering : CAIE ; an internat. journal
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International Review of Economics & Finance
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Journal of current issues and research in advertising
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Journal of promotion management : JPM
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Qualitative Market Research: An International Journal
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Qualitative market research : an international journal
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Young consumers : insight and ideas for responsible marketers
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Advertising in new formats and media : current research and implications for marketers
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Asia Pacific business review
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Electronic commerce research
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European Journal of Operational Research
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European journal of industrial engineering : EJIE
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Finance research letters
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Global finance journal
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Industrial Management & Data Systems
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International journal of economics and finance
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International journal of financial research
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Japan and the world economy : international journal of theory and policy
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Journal of Financial Research
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Journal of Product & Brand Management
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Journal of the Operational Research Society
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Physica A: Statistical Mechanics and its Applications
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Research in engineering design : theory, applications, and concurrent engineering
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The financial review : the official publication of the Eastern Finance Association
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The journal of finance : the journal of the American Finance Association
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The journal of financial research : a publ. of the School of Business Administration, Georgetown University
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Transportation Research Part E: Logistics and Transportation Review
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Young Consumers
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AFA 2006 Boston Meetings Paper
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Consumer responses to femvertising : a data-mining case of Dove's "campaign for real beauty" on YouTube
Feng, Yang
;
Chen, Huan
;
Li, He
- In:
Journal of advertising
48
(
2019
)
3
,
pp. 292-301
Persistent link: https://www.econbiz.de/10012201439
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2
Does your boss prefer iced tea advertisements? : the effect of feeling powerful on consumers' preference for cold advertisements
Bi, Sheng
;
Perkins, Andrew
;
Chen, Huan
;
Phifer, Benjamin
- In:
Journal of advertising
53
(
2024
)
3
,
pp. 377-396
Persistent link: https://www.econbiz.de/10014575287
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