//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of advertising research"
~subject:"Market research"
~subject:"Werbung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The lived experiences of women...
Similar by subject
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Market research
Werbung
Communication
21
Kommunikation
21
USA
11
United States
11
Consumer behaviour
10
Konsumentenverhalten
10
Advertising effects
9
Werbewirkung
9
Social Web
7
Social web
7
Social network
5
Soziales Netzwerk
5
Marketing management
4
Marketingmanagement
4
Media usage
4
Mediennutzung
4
Psychology of advertising
4
Werbepsychologie
4
Marktforschung
3
Media effect
3
Medienwirkung
3
Advertising
2
Brand management
2
Internet marketing
2
Markenführung
2
Online-Marketing
2
Social relations
2
Soziale Beziehungen
2
Viral marketing
2
Virales Marketing
2
Beziehungsmarketing
1
Brand
1
Consumer goods industry
1
Consumer goods marketing
1
Customer satisfaction
1
Dienstleistungsmarketing
1
Fernsehprogramm
1
Innovation
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
5
Type of publication (narrower categories)
All
Article in journal
5
Aufsatz in Zeitschrift
5
Language
All
English
5
Author
All
Bush, Kristin
1
Carlson, Les
1
Coryn, Chris L. S.
1
Graham, Jeffrey
1
Harrison, Robert L.
1
Havlena, William
1
Henard, David H.
1
Mikeska, Jessica
1
Rappaport, Stephen D.
1
Rossetti, Christian L.
1
Sikdar, Ronjan
1
Wiesenfeld, David
1
more ...
less ...
Published in...
All
Journal of advertising research
Europäische Kulturen in der Wirtschaftskommunikation
7
Research
6
SpringerLink / Bücher
5
IIMB management review
4
Basler Schriften zum Marketing
3
European Advertising Academy
3
European journal of marketing : EJM
3
Gabler Edition Wissenschaft / Forschungsgruppe Konsum und Verhalten
3
Advances in advertising research
2
Corporate communications : an international journal
2
Effektive Werbung
2
Gabler Research / Forschungsgruppe Konsum und Verhalten
2
Journal of business research : JBR
2
Journal of business strategy
2
Journal of destination marketing & management
2
Journal of marketing
2
Journal of marketing communications
2
Journal of marketing research : JMR
2
Journal of promotion management : innovations in planning and applied research
2
Kommunikationspolitik im 21. Jahrhundert
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Marketing theory
2
NBER working paper series
2
Palgrave Studies of Public Sector Management in Africa
2
Schriftenreihe Communicatio
2
Springer eBook Collection / Business and Economics
2
Tulane University Economics working paper
2
Working paper
2
Working paper / National Bureau of Economic Research, Inc.
2
A Ronald Press Publication
1
A joint publication of the Jossey-Bass business & management series and the International Association of Business Communicators
1
Advertising in developing and emerging countries : the economic, political and social context
1
Advertising, promotion, and new media
1
Age of access? - Grundfragen der Informationsgesellschaft
1
Annales Universitatis Mariae Curie-Skłodowska / H
1
Annual review of economics
1
Arbeitspapier / Institut für Marketing und Unternehmungsführung, Universität Bern
1
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
1
Arbeitspapiere zur mathematischen Wirtschaftsforschung
1
more ...
less ...
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The influence of parental and
communication
style on consumer socialization : a meta-analysis informs marketing strategy considerations involving parent-child interventions
Mikeska, Jessica
;
Harrison, Robert L.
;
Carlson, Les
; …
- In:
Journal of advertising research
57
(
2017
)
3
,
pp. 319-334
Persistent link: https://www.econbiz.de/10011756550
Saved in:
2
All you need is love? :
communication
insights from Pop Music's number-one hits
Henard, David H.
;
Rossetti, Christian L.
- In:
Journal of advertising research
54
(
2014
)
2
,
pp. 178-191
Persistent link: https://www.econbiz.de/10010383784
Saved in:
3
The value of listening : heeding the call of the snuggle
Wiesenfeld, David
;
Bush, Kristin
;
Sikdar, Ronjan
- In:
Journal of advertising research
50
(
2010
)
1
,
pp. 16-20
Persistent link: https://www.econbiz.de/10003971411
Saved in:
4
Putting listening to work : the essentials of listening
Rappaport, Stephen D.
- In:
Journal of advertising research
50
(
2010
)
1
,
pp. 30-41
Persistent link: https://www.econbiz.de/10003971414
Saved in:
5
Finding the "missing link" : advertising's impact on word of mouth, web searches, and site visits
Graham, Jeffrey
;
Havlena, William
- In:
Journal of advertising research
47
(
2007
)
4
,
pp. 427-435
Persistent link: https://www.econbiz.de/10003614058
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->