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The wind of change : a dynamic managerial capabilities perspective on the role of marketing managers as strategic change agents
Kirova, Valentina - In: Journal of business research : JBR 160 (2023), pp. 1-13
Persistent link: https://www.econbiz.de/10014299207
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Market orientation, marketing capability, and new product performance : the moderating role of absorptive capacity
Najafi-Tavani, Saeed; Sharifi, Hossein; Najafi-Tavani, … - In: Journal of business research : JBR 69 (2016) 11, pp. 5059-5064
Persistent link: https://www.econbiz.de/10011589132
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Versatile capabilities for growth in the context of transforming countries : evidence from Polish manufacturing companies
Mitrega, Maciej; Siemieniako, Dariusz; Makkonen, Hannu; … - In: Journal of business research : JBR 134 (2021), pp. 156-170
Persistent link: https://www.econbiz.de/10012643525
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AI-enabled marketing capabilities and the hierarchy of capabilities : conceptualization, proposition development, and research avenues
Manis, K. T.; Madhavaram, Sreedhar - In: Journal of business research : JBR 157 (2023), pp. 1-20
Persistent link: https://www.econbiz.de/10014229544
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Dynamic capabilities as a mediator linking international diversification and innovation performance of firms in an emerging economy
Wu, Hang; Chen, Jin; Jiao, Hao - In: Journal of business research : JBR 69 (2016) 8, pp. 2678-2686
Persistent link: https://www.econbiz.de/10011506193
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Dynamic capabilities and routinization
Wohlgemuth, Veit; Wenzel, Matthias - In: Journal of business research : JBR 69 (2016) 5, pp. 1944-1948
Persistent link: https://www.econbiz.de/10011451634
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The role of inter-firm dispersion of international marketing capabilities in marketing strategy and business outcomes
Gnizy, Itzhak - In: Journal of business research : JBR 105 (2019), pp. 214-226
Persistent link: https://www.econbiz.de/10012128501
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Cultivating business model agility through focused capabilities : a multiple case study
Battistella, Cinzia; De Toni, Alberto F.; De Zan, Giovanni - In: Journal of business research : JBR 73 (2017), pp. 65-82
Persistent link: https://www.econbiz.de/10011647412
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Information technology-enabled dynamic capabilities and their indirect effect on competitive performance : findings from PLS-SEM and fsQCA
Mikalef, Patrick; Pateli, Adamantia - In: Journal of business research : JBR 70 (2017), pp. 1-16
Persistent link: https://www.econbiz.de/10011620241
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Resource management in big data initiatives : processes and dynamic capabilities
Braganza, Ashley; Brooks, Laurence; Nepelski, Daniel; … - In: Journal of business research : JBR 70 (2017), pp. 328-337
Persistent link: https://www.econbiz.de/10011620491