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Retail format selection in on-the-go shopping situations
Benoit, Sabine; Evanschitzky, Heiner; Teller, Christoph - In: Journal of business research : JBR 100 (2019), pp. 268-278
Persistent link: https://www.econbiz.de/10012023802
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How rating mechanisms shape user search, quality inference and engagement in online platforms : experimental evidence
Foster, Joshua - In: Journal of business research : JBR 142 (2022), pp. 791-807
Persistent link: https://www.econbiz.de/10013168461
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Experimental choice analysis
In: Journal of business research : JBR 24 (1992) 2, pp. 89-189
Persistent link: https://www.econbiz.de/10001117883
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Tastlé-Nestlé, Toogle-Google : the effects of similarity to familiar brand names in brand name innovation
Kronrod, Ann; Lowrey, Tina M. - In: Journal of business research : JBR 69 (2016) 3, pp. 1182-1189
Persistent link: https://www.econbiz.de/10011440265
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Exploring reflective learning during the extended consumption of life experiences
Bosangit, Carmela; Demangeot, Catherine - In: Journal of business research : JBR 69 (2016) 1, pp. 208-215
Persistent link: https://www.econbiz.de/10011417149
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Combining virtual reality and mobile eye tracking to provide a naturalistic experimental environment for shopper research
Meißner, Martin; Pfeiffer, Jella; Pfeiffer, Thies; … - In: Journal of business research : JBR 100 (2019), pp. 445-458
Persistent link: https://www.econbiz.de/10012023989
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Can bad news be good? : on the positive and negative effects of including moderately negative information in CSR disclosures
Jahn, Johannes; Brühl, Rolf - In: Journal of business research : JBR 97 (2019), pp. 117-128
Persistent link: https://www.econbiz.de/10012002761
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Keeping the Joneses from getting ahead in the first place : envy's influence on gift giving behavior
Givi, Julian; Galak, Jeff - In: Journal of business research : JBR 101 (2019), pp. 375-388
Persistent link: https://www.econbiz.de/10012103402
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Building resilience to negative information and increasing purchase intentions in a digital environment
Torres, Pedro M.; Augusto, Mário Gomes - In: Journal of business research : JBR 101 (2019), pp. 528-535
Persistent link: https://www.econbiz.de/10012103462
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Deliberation or distraction : how the presentation format of choice information impacts complex decision making
Hasford, Jonathan; Hardesty, David M.; Kidwell, Blair - In: Journal of business research : JBR 103 (2019), pp. 195-205
Persistent link: https://www.econbiz.de/10012104145