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Experimental choice analysis
In: Journal of business research : JBR 24 (1992) 2, pp. 89-189
Persistent link: https://www.econbiz.de/10001117883
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Customer segmentation using unobserved heterogeneity in the perceived-value-loyalty-intentions link
Floh, Arne; Zauner, Alexander; Koller, Monika; Rusch, Thomas - In: Journal of business research : JBR 67 (2014) 5, pp. 974-982
Persistent link: https://www.econbiz.de/10010364065
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The impact of inference generation on belief formation
Lee, Dong Hwan - In: Journal of business research : JBR 67 (2014) 10, pp. 2064-2071
Persistent link: https://www.econbiz.de/10010400153
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Marketing in Poland : special section
In: Journal of business research : JBR 24 (1992) 1, pp. 1-72
Persistent link: https://www.econbiz.de/10001118895
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Legal, regulatory, and ethical issues in marketing and consumer behavior : special issue
In: Journal of business research : JBR 24 (1992) 4, pp. 281-375
Persistent link: https://www.econbiz.de/10001123240
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Contemporary research on consumer and business social values : special issue on social values
Kahle, Lynn R. (contributor) - In: Journal of business research : JBR 20 (1990) 2, pp. 81-190
Persistent link: https://www.econbiz.de/10001089281
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Interpersonal buyer behavior in marketing : special issue
In: Journal of business research : JBR 32 (1995) 3, pp. 185-282
Persistent link: https://www.econbiz.de/10001176544
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Special issue: Retailing evolution research
Chebat, Jean-Charles (contributor) - 2009
Persistent link: https://www.econbiz.de/10003859335
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Special issue: Impact of culture on marketing strategy
Laroche, Michel (contributor) - 2009
Persistent link: https://www.econbiz.de/10003887508
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Special issue: Consumer personality and individual differences
Bošnjak, Michael (contributor) - 2007
Persistent link: https://www.econbiz.de/10003486959