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Marketing strategy determinants of export performance: a meta-analysis
Leonidou, Leonidas C.; Katsikeas, Constantine S.; … - In: Journal of business research : JBR 55 (2002) 1, pp. 51-68
Persistent link: https://www.econbiz.de/10006723939
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Print advertising: Type size effects
Pillai, Kishore Gopalakrishna; Katsikeas, Constantine S.; … - In: Journal of business research : JBR 65 (2012) 6, pp. 865-869
Persistent link: https://www.econbiz.de/10009967330
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Integrative assessment of exporting research articles in business journals during the period 1960–2007
Leonidou, Leonidas C.; Katsikeas, Constantine S. - In: Journal of business research : JBR 63 (2010) 8, pp. 879-888
Persistent link: https://www.econbiz.de/10008433494
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Integrative assessment of exporting research articles in business journals during the period 1960 - 2007
Leonidou, Leonidas C.; Katsikeas, Constantine S. - In: Journal of business research : JBR 63 (2010) 8, pp. 879-887
Persistent link: https://www.econbiz.de/10008647684
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Print advertising : type size effects
Pillai, Kishore Gopalakrishna; Katsikeas, Constantine S.; … - In: Journal of business research : JBR 65 (2012) 6, pp. 865-868
Persistent link: https://www.econbiz.de/10009552424
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Linking identity and heritage with image and a reputation for competition
Foroudi, Pantea; Cuomo, Maria Teresa; Foroudi, Mohammad … - In: Journal of business research : JBR 113 (2020), pp. 317-325
Persistent link: https://www.econbiz.de/10012230495