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~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~type_genre:"Aufsatz in Zeitschrift"
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of the Academy of Marketing Science
11
Journal of marketing research : JMR
10
Journal of marketing
7
Harvard business review : HBR
5
Harvard-Business-Manager : das Wissen der Besten
5
Journal of marketing research
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Marketing letters : a journal of research in marketing
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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MIT sloan management review
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Journal of public policy & marketing
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Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
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Asia & the Pacific policy studies
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Business strategy review
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GfK marketing intelligence review : Marketingforschung für die Praxis
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Journal of advertising research
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Journal of consumer research : JCR ; an interdisciplinary journal
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Journal of retailing
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MSI reports : working paper series
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ECONIS (ZBW)
6
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1
The influence of selective attention and inattention to products on subsequent choice
Janiszewski, Chris A.
;
Kuo, Andrew
;
Tavassoli, Nader T.
- In:
Journal of consumer research : JCR ; an …
39
(
2012/13
)
6
,
pp. 1258-1274
Persistent link: https://www.econbiz.de/10009740314
Saved in:
2
Why focusing on the similarity of substitutes leaves a lot to be desired
Arens, Zachary G.
;
Hamilton, Rebecca W.
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
3
,
pp. 448-459
Persistent link: https://www.econbiz.de/10011584253
Saved in:
3
When mental simulation hinders behavior : the effects of process-oriented thinking on decision difficulty and performance
Thompson, Debora Viana
;
Hamilton, Rebecca W.
;
Petrova, …
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
4
,
pp. 562-574
Persistent link: https://www.econbiz.de/10003919296
Saved in:
4
Outpacing others : when consumers value products based on relative usage frequency
Hamilton, Rebecca W.
;
Ratner, Rebecca K.
;
Thompson, …
- In:
Journal of consumer research : JCR ; an …
37
(
2010/11
)
6
,
pp. 1079-1094
Persistent link: https://www.econbiz.de/10009006646
Saved in:
5
Bilingualism and the emotional intensity of advertising language
Puntoni, Stefano
;
Langhe, Bart de
;
Van Osselaer, Stijn M. J.
- In:
Journal of consumer research : JCR ; an …
35
(
2008/09
)
6
,
pp. 1012-1025
Persistent link: https://www.econbiz.de/10003861953
Saved in:
6
Fooled by heteroscedastic randomness : local consistency breeds extremity in price-based quality inferences
Langhe, Bart de
;
Van Osselaer, Stijn M. J.
;
Puntoni, Stefano
- In:
Journal of consumer research : JCR ; an …
41
(
2014/15
)
4
,
pp. 978-994
Persistent link: https://www.econbiz.de/10010473333
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