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Influence of materialism on compulsive buying behavior : general similarities and differences related to studies on young adult consumers in Poland and US
Tarka, Piotr - In: Journal of international consumer marketing 32 (2020) 3, pp. 243-267
Persistent link: https://www.econbiz.de/10012259378
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An examination of Korean consumers' sentiments toward technology-based business practices
Lee, Jungki; Fullerton, Sam - In: Journal of international consumer marketing 30 (2018) 4, pp. 260-275
Persistent link: https://www.econbiz.de/10011965984
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The predictive validity of multiple-item versus single-item measures of the same constructs
Bergkvist, Lars; Rossiter, John R. - In: Journal of marketing research : JMR 44 (2007) 2, pp. 175-184
Persistent link: https://www.econbiz.de/10003486863
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Reservation price as a range: an incentive-compatible measurement approach
Wang, Tuo; Venkatesh, R.; Chatterjee, Rabikar - In: Journal of marketing research : JMR 44 (2007) 2, pp. 200-213
Persistent link: https://www.econbiz.de/10003486892
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The effect of measurement task transparency on preference construction and evaluations of personalized recommendations
Kramer, Thomas - In: Journal of marketing research : JMR 44 (2007) 2, pp. 224-233
Persistent link: https://www.econbiz.de/10003486908
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Product contagion: changing consumer evaluations through physical contact with "disgusting" products
Morales, Andrea C.; Fitzsimons, Gavan J. - In: Journal of marketing research : JMR 44 (2007) 2, pp. 272-283
Persistent link: https://www.econbiz.de/10003486926
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Understanding impulsive eaters' choice behaviors: the motivational influences of regulatory focus
Sengupta, Jaideep; Zhou, Rongrong - In: Journal of marketing research : JMR 44 (2007) 2, pp. 297-308
Persistent link: https://www.econbiz.de/10003486943
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Transfer-appropriate processing, response fluency, and the mere measurement effect
Janiszewski, Chris A.; Chandon, Elise - In: Journal of marketing research : JMR 44 (2007) 2, pp. 309-323
Persistent link: https://www.econbiz.de/10003486948
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Just give me another chance: the strategies for brand recovery from a bad first impression
Muthukrishnan, A. V.; Chattopadhyay, Amitava - In: Journal of marketing research : JMR 44 (2007) 2, pp. 334-345
Persistent link: https://www.econbiz.de/10003486955
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Consumer evaluation of target marketing to the bottom of the pyramid
Gupta, Shruti; Pirsch, Julie - In: Journal of international consumer marketing 26 (2014) 1, pp. 58-74
Persistent link: https://www.econbiz.de/10010344861