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Hasan, Mehedi; Sohail, M. Sadiq - In: Journal of international consumer marketing 33 (2021) 3, pp. 350-367

Persistent link: https://www.econbiz.de/10012515195

Bhuian, Shahid Nakib - In: Journal of international consumer marketing 28 (2016) 3, pp. 201-210

Persistent link: https://www.econbiz.de/10011507323

Muk, Alexander; Chung, Christina; Kim, Jonghoon - In: Journal of international consumer marketing 26 (2014) 2, pp. 122-137

Persistent link: https://www.econbiz.de/10010359893

Siriluck Rotchanakitumnuai; Speece, Mark - In: Journal of international consumer marketing 35 (2023) 3, pp. 276-295

Persistent link: https://www.econbiz.de/10014321472

Andrews, Lynda; Bianchi, Constanza; Wiese, Melanie; … - In: Journal of international consumer marketing 31 (2019) 1, pp. 22-38

Persistent link: https://www.econbiz.de/10012200689

Lee, Clarence; Ofek, Elie; Steenburgh, Thomas J. - In: Management science : journal of the Institute for … 64 (2018) 6, pp. 2473-2495

Persistent link: https://www.econbiz.de/10011878929

Seizov, Ognyan; Wulf, Alexander J. - In: Journal of international consumer marketing 33 (2021) 2, pp. 159-177

Persistent link: https://www.econbiz.de/10012483608

Long Hoang Le; Duong, Giang Huong - In: Journal of international consumer marketing 32 (2020) 2, pp. 146-158

Persistent link: https://www.econbiz.de/10012200812

Raja, Md Washim; Anand, Sandip; Allan, David - In: Journal of international consumer marketing 35 (2023) 5, pp. 486-501

Persistent link: https://www.econbiz.de/10014422420

Zhang, Yueling; Liu, Feng - In: Journal of international consumer marketing 29 (2017) 4, pp. 239-249

Persistent link: https://www.econbiz.de/10011744268