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~isPartOf:"Journal of marketing education : JME"
~isPartOf:"The journal of business & industrial marketing"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Konferenzschrift"
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Journal of marketing education : JME
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103
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ECONIS (ZBW)
109
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1
The skills
marketing
majors believe they acquire : evidence from a national survey
Hartley, Phillip
;
Routon, P. Wesley
;
Torres, Luis
- In:
Journal of marketing education : JME
41
(
2019
)
3
,
pp. 202-214
Persistent link: https://www.econbiz.de/10012113931
Saved in:
2
Creating a professional blog : the impact of student learning styles on perceptions of learning
Fowler, Kendra
;
Thomas, Veronica L.
- In:
Journal of marketing education : JME
37
(
2015
)
3
,
pp. 181-189
Persistent link: https://www.econbiz.de/10011410668
Saved in:
3
Engaging students with social media
Bal, Anjali S.
;
Grewal, Dhruv
;
Mills, Adam
;
Ottley, Gary
- In:
Journal of marketing education : JME
37
(
2015
)
3
,
pp. 190-203
Persistent link: https://www.econbiz.de/10011410672
Saved in:
4
Business, industrial
marketing
and uncertainty
Merigo, Jose Maria
;
Gil Lafuente, Ana María
; …
- In:
The journal of business & industrial marketing
31
(
2016
)
3
,
pp. 325-327
Persistent link: https://www.econbiz.de/10011523957
Saved in:
5
The effects of the crisis on
marketing
innovation : an application for Spain
Medrano, Natalia
;
Olarte-Pascual, Cristina
- In:
The journal of business & industrial marketing
31
(
2016
)
3
,
pp. 404-417
Persistent link: https://www.econbiz.de/10011524008
Saved in:
6
Thirty years of the Journal of business & industrial
marketing
: a bibliometric analysis
Valenzuela, Leslier Maureen
;
Merigo, Jose Maria
; …
- In:
The journal of business & industrial marketing
32
(
2017
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10011609242
Saved in:
7
The direct and indirect effect of NFC on marketers' work norms, vocational socialization, individual ethical position, and ethical perceptions
McClaren, Nicholas
;
Vocino, Andrea
- In:
The journal of business & industrial marketing
32
(
2017
)
1
,
pp. 110-124
Persistent link: https://www.econbiz.de/10011609330
Saved in:
8
Getting real about suicide prevention in the classroom and beyond : using a classroom simulation to create communications for at-risk individuals
Bal, Anjali S.
;
Weidner, Kelly
;
Leeds, Christopher
; …
- In:
Journal of marketing education : JME
38
(
2016
)
2
,
pp. 90-97
Persistent link: https://www.econbiz.de/10011537307
Saved in:
9
Learning satisfaction in
marketing
simulation games : antecedents and influencers
Caruana, Albert
;
La Rocca, Antonella
;
Snehota, Ivan
- In:
Journal of marketing education : JME
38
(
2016
)
2
,
pp. 107-118
Persistent link: https://www.econbiz.de/10011537315
Saved in:
10
Values-based education for sustainability marketers : two approaches for enhancing student social consciousness
Rountree, Melissa Markley
;
Koernig, Stephen K.
- In:
Journal of marketing education : JME
37
(
2015
)
1
,
pp. 5-24
Persistent link: https://www.econbiz.de/10010514559
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