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Improving case discussion with an improv mind-set
Aylesworth, Andy - In: Journal of marketing education : JME 30 (2008) 2, pp. 106-115
Persistent link: https://www.econbiz.de/10003750089
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The state of digital marketing in academia : an examination of marketing curriculum's response to digital disruption
Langan, Ryan; Cowley, Scott; Nguyen, Carlin - In: Journal of marketing education : JME 41 (2019) 1, pp. 32-46
Persistent link: https://www.econbiz.de/10012008108
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Industry certifications in digital marketing and media education : an examination of perceptions and use among educators
Cowley, Scott; Humphrey, William F. <Jr.>; Munoz, Caroline - In: Journal of marketing education : JME 43 (2021) 2, pp. 189-203
Persistent link: https://www.econbiz.de/10012592911