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Swinyard, William R.
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Journal of retailing
Journal of business research : JBR
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Industrial marketing management : the international journal for industrial and high-tech firms
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International Journal of Retail & Distribution Management
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Market segmentation in retail service industries : a multiattribute approach
Swinyard, William R.
- In:
Journal of retailing
53
(
1977
)
1
,
pp. 27-34
Persistent link: https://www.econbiz.de/10002899659
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Retailing as a career: a comparative study of marketers
Rhoads, Gary K.
;
Swinyard, William R.
;
Geurts, Michael D.
; …
- In:
Journal of retailing
78
(
2002
)
1
,
pp. 71-76
Persistent link: https://www.econbiz.de/10006617021
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