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Journal of retailing
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Manufacturing & service operations management : M & SOM
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Management science : journal of the Institute for Operations Research and the Management Sciences
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How does web personalization create value for online retailers? : lower cash flow volatility or enhanced cash flows
Kalaignanam, Kartik
;
Kushwaha, Tarun
;
Rajavi, Koushyar
- In:
Journal of retailing
94
(
2018
)
3
,
pp. 265-279
Persistent link: https://www.econbiz.de/10011930791
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2
Retailer marketing communications in the digital age : getting the right message to the right shopper at the right time
Villanova, Daniel
;
Bodapati, Anand V.
;
Puccinelli, Nancy M.
- In:
Journal of retailing
97
(
2021
)
1
,
pp. 116-132
Persistent link: https://www.econbiz.de/10012514580
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