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Does multilingual packaging influence purchasing in retail segment? : evidence from multiple experiments
Tan, Fuqiang; Li, Xi; Agarwal, Reeti; Joshi, Yatish; … - In: Journal of retailing and consumer services 79 (2024), pp. 1-13
Persistent link: https://www.econbiz.de/10015101895
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How violation of consumers' expectations causes perceived betrayal and related behaviors : theoretical perspectives from expectancy violation theory
Saeed, Najiya; Akhtar, Nadeem; Attri, Rekha; Yaqub, … - In: Journal of retailing and consumer services 81 (2024), pp. 1-13
Persistent link: https://www.econbiz.de/10015116803
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Why do people purchase plant-based meat products from retail stores? : examining consumer preferences, motivations and drivers
Saini, Munish; Prakash, Gyan; Yaqub, Muhammad Zafar; … - In: Journal of retailing and consumer services 81 (2024), pp. 1-14
Persistent link: https://www.econbiz.de/10015116819