Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of retailing and consumer services"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Marketing cereal to children :...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
1
Coupon
1
Effort justification
1
Game
1
Game theory
1
Konsumentenverhalten
1
Kundenbindungsprogramm
1
Loyalty program
1
Mobile Business
1
Mobile Marketing
1
Mobile business
1
Mobile communications
1
Mobile coupon
1
Mobile marketing
1
Mobilkommunikation
1
Spieltheorie
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Kim, Hee Jin
1
Song, Hayeon
1
Published in...
All
Journal of retailing and consumer services
International journal of advertising : the review of marketing communications
2
International journal of electronic business : IJEB
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Effort justification for fun activities? : the effect of location-based mobile coupons using games
Kim, Hee Jin
;
Song, Hayeon
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012238343
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
