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Influence of demographics, psychographics, shopping orientation, mall shopping attitude and purchase patterns on mall patronage in India
Kuruvilla, Shelja Jose; Joshi, Nishank - In: Journal of retailing and consumer services 17 (2010) 4, pp. 259-269
Persistent link: https://www.econbiz.de/10003989684
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A segmentation study of pedestrian weekend activity patterns in a central business district
Saarloos, Dick; Joh, Chang-hyeon; Zhang, Junying; … - In: Journal of retailing and consumer services 17 (2010) 2, pp. 119-129
Persistent link: https://www.econbiz.de/10003956363
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Fractal segmentation matrix
Puster, János - In: Journal of retailing and consumer services 19 (2012) 5, pp. 457-463
Persistent link: https://www.econbiz.de/10009613750
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An empirical examination of clustering and dispersion within Canadian shopping centers
Eckert, Andrew; He, Zhen; West, Douglas S. - In: Journal of retailing and consumer services 20 (2013) 6, pp. 625-633
Persistent link: https://www.econbiz.de/10010128282
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Consumer adoption of no junk mail stickers : an extended planned behavior model assessing the respective role of store flyer attachment and perceived intrusiveness
Simon, Françoise - In: Journal of retailing and consumer services 29 (2016), pp. 12-21
Persistent link: https://www.econbiz.de/10011442341
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A new approach to segmenting multichannel shoppers in Korea and the U.S.
Park, Joonyong; Kim, Renee B. - In: Journal of retailing and consumer services 45 (2018), pp. 163-178
Persistent link: https://www.econbiz.de/10011929948
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From "foodies" to "cherry-pickers" : a clustered-based segmentation of specialty food retail customers
Calvo-Porral, Cristina; Lévy Mangin, Jean-Pierre - In: Journal of retailing and consumer services 43 (2018), pp. 278-284
Persistent link: https://www.econbiz.de/10011883215
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Profiling shopping mall customers during hard times
Calvo-Porral, Cristina; Lévy Mangin, Jean-Pierre - In: Journal of retailing and consumer services 48 (2019), pp. 238-246
Persistent link: https://www.econbiz.de/10012001302
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Personalized ads on Facebook : an effective marketing tool for online marketers
Tran, Trang P. - In: Journal of retailing and consumer services 39 (2017), pp. 230-242
Persistent link: https://www.econbiz.de/10011747844
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Customer segmentation with purchase channels and media touchpoints using single source panel data
Nakano, Satoshi; Kondo, Fumiyo N. - In: Journal of retailing and consumer services 41 (2018), pp. 142-152
Persistent link: https://www.econbiz.de/10011808569