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Brand experience and consumers' social interactive engagement with brand page : an integrated-marketing perspective
Paramita, Widya; Huynh Ba Chan Nhu; Ngo, Liem Viet; … - In: Journal of retailing and consumer services 62 (2021), pp. 1-10
Persistent link: https://www.econbiz.de/10012648851
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It takes two to tango : the role of customer empathy and resources to improve the efficacy of frontline employee empathy
Ngo, Liem Viet; Thi Nguyet Que Nguyen; Nam The Tran; … - In: Journal of retailing and consumer services 56 (2020), pp. 1-8
Persistent link: https://www.econbiz.de/10012389857
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When do-good meets empathy and mindfulness
Thi Nguyet Que Nguyen; Ngo, Liem Viet; … - In: Journal of retailing and consumer services 50 (2019), pp. 22-29
Persistent link: https://www.econbiz.de/10012114111