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What makes metaverse users immersed in the flow state in an emerging market? : an application of affordance theory and ISSM
Roh, Taewoo; Xiao, Simon Shufeng; Park, Byung Il - In: Journal of retailing and consumer services 81 (2024), pp. 1-13
Persistent link: https://www.econbiz.de/10015123168
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Unveiling ways to reach organic purchase : green perceived value, perceived knowledge, attitude, subjective norm, and trust
Roh, Taewoo; Seok, Junhee; Kim, Yaeri - In: Journal of retailing and consumer services 67 (2022), pp. 1-13
Persistent link: https://www.econbiz.de/10013364463
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Power of agglomeration on electronic word-of-mouth in the restaurant industry : exploring the moderation role of review quality difference
Kim, Yanghee; Lee, Minwoo; Kim, Byung-Do; Roh, Taewoo - In: Journal of retailing and consumer services 78 (2024), pp. 1-13
Persistent link: https://www.econbiz.de/10015085053
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Capturing OTT users in an emerging market : insights on quality of OTT service and behavioral intentions through extended technology acceptance model
Kim, Yanghee; Oyunbold, Bodibold; Roh, Taewoo - In: Journal of retailing and consumer services 81 (2024), pp. 1-11
Persistent link: https://www.econbiz.de/10015116755
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Consumers’ attention, experience, and action to organic consumption : the moderating role of anticipated pride and moral obligation
Chae, Myoung-Jin; Kim, Yanghee; Roh, Taewoo - In: Journal of retailing and consumer services 79 (2024), pp. 1-13
Persistent link: https://www.econbiz.de/10015098531