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What reduces product uncertainty in live streaming e-commerce? : from a signal consistency perspective
Chen, Xiayu; Shen, Junya; Wei, Shaobo - In: Journal of retailing and consumer services 74 (2023), pp. 1-16
Persistent link: https://www.econbiz.de/10014364505
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Impulsive purchasing in grocery shopping : do the shopping companions matter?
Chen, Xuqi; Kassas, Bachir; Gao, Zhifeng - In: Journal of retailing and consumer services 60 (2021), pp. 1-13
Persistent link: https://www.econbiz.de/10012502732
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How do e-commerce anchors' characteristics influence consumers' impulse buying? : an emotional contagion perspective
Li, Li; Chen, Xiaoting; Zhu, Peng - In: Journal of retailing and consumer services 76 (2024), pp. 1-15
Persistent link: https://www.econbiz.de/10014460834
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Influence of augmented reality product display on consumers' product attitudes : a product uncertainty reduction perspective
Sun, Chunhua; Fang, Yuan; Kong, Meng; Chen, Xiayu; Liu, … - In: Journal of retailing and consumer services 64 (2022), pp. 1-12
Persistent link: https://www.econbiz.de/10013209584
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When can interaction orientation create more service value? : the moderating role of frontline employees' trust in managers and employee deep acting
Yang, Defeng; Chen, Xiaoyun; Ma, Baolong; Wei, Haiying - In: Journal of retailing and consumer services 65 (2022), pp. 1-9
Persistent link: https://www.econbiz.de/10013169646
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Optimal contracts with moral hazard and adverse selection in a live streaming commerce market
Zhang, Yanfen; Xu, Qi; Zhang, Guoqing - In: Journal of retailing and consumer services 74 (2023), pp. 1-14
Persistent link: https://www.econbiz.de/10014364469
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The influence of anthropomorphic appearance of artificial intelligence products on consumer behavior and brand evaluation under different product types
Zhang, Yaqiong; Wang, Shifu - In: Journal of retailing and consumer services 74 (2023), pp. 1-13
Persistent link: https://www.econbiz.de/10014364537
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The effect of employees' politeness strategy and customer membership on customers' perception of co-recovery and online post-recovery satisfaction
Zhang, Yu; Yuan, Yafen; Su, Jiafu; Xiao, Yan - In: Journal of retailing and consumer services 63 (2021), pp. 1-11
Persistent link: https://www.econbiz.de/10012665997
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Content marketing in the social media platform : examining the effect of content creation modes on the payoff of participants
Zhang, Xiaojing; Zhang, Yulin - In: Journal of retailing and consumer services 77 (2024), pp. 1-11
Persistent link: https://www.econbiz.de/10014462164
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Artificial intelligence is the magic wand making customer-centric a reality! : an investigation into the relationship between consumer purchase intention and consumer engagement through affective attachment
Bilal, Muhammad; Zhang, Yunfeng; Cai, Shukai; Akram, Umair - In: Journal of retailing and consumer services 77 (2024), pp. 1-11
Persistent link: https://www.econbiz.de/10014462292