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Using revealed- and stated-preference customer choice models for making pricing decisions in services: An illustration from the hospitality industry
MacDonald, Leo; Anderson, Chris K; Verma, Rohit - In: Journal of revenue and pricing management 11 (2012) 2, pp. 160-175
Persistent link: https://www.econbiz.de/10009836320
Cover Image
Using revealed- and stated-preference customer choice models for making pricing decisions in services : an illustration from the hospitality industry
MacDonald, Leo; Anderson, Chris K.; Verma, Rohit - In: Journal of revenue and pricing management 11 (2012) 2, pp. 160-174
Persistent link: https://www.econbiz.de/10009561150