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transformative service research
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Journal of service research
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Journal of marketing
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Journal of the Academy of Marketing Science
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Journal of business research : JBR
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Foundations and trends in marketing : FTMKT
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Journal of Services Marketing
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Journal of service research : JSR
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California management review : CMR
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Journal of consumer psychology : the official journal of the Society for Consumer Psychology
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Psychometrika
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Brand management ; Vol. 1
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Continuing to broaden the marketing concept
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Health marketing quarterly
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Iacobucci, Dawn (2018), “Contemporary Disruptions in the Realm of Research Methods in Marketing,” in Atul Parvatiyar and Raj Sisodia (eds.), Handbook of Marketing Advances in an Era of Disruptions: Essays in Honor of Professor Jagdish Sheth, 391-400
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Service research priorities : managing and delivering service in turbulent times
Ostrom, Amy L.
;
Field, Joy M.
;
Fotheringham, Darima
; …
- In:
Journal of service research
24
(
2021
)
3
,
pp. 329-353
Persistent link: https://www.econbiz.de/10012592938
Saved in:
2
Service research priorities : designing sustainable service ecosystems
Field, Joy M.
;
Fotheringham, Darima
;
Subramony, Mahesh
; …
- In:
Journal of service research
24
(
2021
)
4
,
pp. 462-479
Persistent link: https://www.econbiz.de/10012662579
Saved in:
3
Consumers on the job : contextualization crafting in expert services
Azzari, Courtney Nations
;
Anderson, Laurel
;
Mende, Martin
; …
- In:
Journal of service research
24
(
2021
)
4
,
pp. 520-541
Persistent link: https://www.econbiz.de/10012662583
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