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~isPartOf:"Journal of service theory and practice : JSTP"
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Journal of service theory and practice : JSTP
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Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
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The changing roles of advertising : [extended versions of papers presented at the 11th ICORIA (International Conference on Research in Advertising) Stockholm, Sweden in June 2012]
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Service research in the new economic and social landscape
Tsiotsou, Rodoula H.
(
ed.
);
Wirtz, Jochen
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011515330
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