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~subject:"Brand image"
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The erasure of antagonisms between popular music and advertising
Eckhardt, Giana M.
;
Bradshaw, Alan
- In:
Marketing theory
14
(
2014
)
2
,
pp. 167-183
Persistent link: https://www.econbiz.de/10010462054
Saved in:
2
Ericksonian therapy as a grounding for a theory of persuasive
marketing
dialouge
Miles, Chris
- In:
Marketing theory
15
(
2015
)
1
,
pp. 94-111
Persistent link: https://www.econbiz.de/10011494438
Saved in:
3
Producing
marketing
: towards a social-phenomenology of
marketing
work
Svensson, Peter
- In:
Marketing theory
7
(
2007
)
3
,
pp. 271-290
Persistent link: https://www.econbiz.de/10003571273
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