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The planning of guaranteed targeted display advertising
Turner, John - In: Operations research 60 (2012) 1, pp. 18-33
Persistent link: https://www.econbiz.de/10009532689
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Simultaneous location of trauma centers and helicopters for emergency medical service planning
Cho, Soo-haeng; Jang, Hoon; Lee, Taesik; Turner, John - In: Operations research 62 (2014) 4, pp. 751-771
Persistent link: https://www.econbiz.de/10010403160
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A unified framework for the scheduling of guaranteed targeted display advertising under reach and frequency requirements
Hojjat, Ali; Turner, John; Cetintas, Suleyman; Yang, Jian - In: Operations research 65 (2017) 2, pp. 289-313
Persistent link: https://www.econbiz.de/10011673095
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Planning online advertising using Gini indices
Lejeune, Miguel A.; Turner, John - In: Operations research 67 (2019) 5, pp. 1222-1245
Persistent link: https://www.econbiz.de/10012107758