Chatbots sind Nutzungsinnovationen mit großen Erfolgsversprechen für das Consumer-Marketing, wobei die konsumentenseitige Akzeptanz kritisch für ihren Erfolg ist. Diese Akzeptanz kann anhand von Technologie-Akzeptanzmodellen gemessen werden. Timo Diers entwickelt ein Akzeptanzmodell speziell...

Digital servitization barriers of medical technology firms: an exploratory study -- Drone-basedWarehouse Inventory Management with IoT for Perishables -- Capability of Service Innovation – What SMEs can learn from Start-ups -- Application Possibilities of Artificial Intelligence in a Renewable...

Chapter 1. The world in transition -- Chapter 2. Analysis and design of a digital business performance -- Chapter 3. Eight fields of action for building digital excellence -- Chapter 4. Change management – shaping change processes successfully.

Foreword -- Introduction -- Chapter 1. Development of Infrastructure Sharing in the Mobile Market -- Chapter 2. Regulating Online Platforms -- Chapter 3. Interdependency on the Data Platform and its Effect on the Diffusion of Autonomous Driving -- Chapter 4. Video/Visual Content Industry in...

Chapter 1. Primer on Operations, Finance, and Their Interface -- Chapter 2. Crowdfunding and Crowdsourcing -- Chapter 3. Blockchain -- Chapter 4. FinTech and OpTech -- Chapter 5. Supply Chain Finance -- Chapter 6. Artificial Intelligence, Machine Learning, and Robots -- Chapter 7. Analytics, IoT...

Introduction- Evolution of Banking -- Tactical Approach to the Industrialisation -- Investing in Alignment of Industrialisation and Innovation Engines -- Industrialising Data -- Deliver Digital Experience -- Cloud Adoption- A Foundational Engine -- Industrialise to Manage Changes in the External...

Digital Twins in the Industry: Maturity, Functions, Effects -- Architecting Digital Twin-Driven Transformation in the Refrigeration and Air Conditioning Sector -- Practical Application of the Concept of Digital Twins in the Aviation Sector -- Digital Revolution in the Energy Sector: Effects of...

Part I. Pricing -- Chapter 1. The Retailer’s Pricing Challenge -- Chapter 2. Understanding Demand and Elasticity -- Chapter 3. Improving the List Price -- Chapter 4. Optimizing Markdowns and Promotions -- Part II. Inventory Management -- Chapter 5. Product (Re-)distribution and Replenishment...

Part 1: Artificial Intelligence -- 1. Application of Artificial Intelligence and Big Data for Fighting COVID-19 Pandemic -- 2. An IOT-Based COVID-19 Detector Using K-Nearest Neighbour -- 3. Predictive Analytics for Early Detection of COVID-19 by Fuzzy Logic -- 4. Role of Artificial Intelligence...

Chapter 1. Private vs. Pooled Transportation: Customer Preference and Congestion Management -- Chapter 2. Optimal Dispatch in Emergency Service System via Reinforcement Learning -- Chapter 3. Towards Understanding the Dynamics of COVID-19: An Approach based on Polynomial Regression with Adaptive...