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~isPartOf:"SpringerLink / Bücher"
~isPartOf:"The journal of business & industrial marketing"
~person:"Waldschmidt, Vera"
~subject:"Consumer behaviour"
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Gestaltung von Verschmelzungsprodukten : eine Analyse am Beispiel der Digitalen Konvergenz und Wearable Electronics
Waldschmidt, Vera
-
2011
-
1. Aufl.
Waldschmidt wurde von Prof. Dr. Volker Trommsdorff am Fachgebiet
Marketing
an der Technischen Universität Berlin promoviert. Sie …
Persistent link: https://www.econbiz.de/10013517214
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