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~isPartOf:"The Sage handbook of advertising"
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The Sage handbook of advertising
ADMAP : for decisionmakers in advertising, marketing, media, planning & research
61
Euromoney
16
Risk : managing risk in the world's financial markets
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Arab financial markets
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International journal of market research : JMRS ; the journal of the Market Research Society
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Learning from case studies of effectiveness
Field, Peter
- In:
The Sage handbook of advertising
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(pp. 199-213)
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2007
Persistent link: https://www.econbiz.de/10003570473
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