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~isPartOf:"The journal of business & industrial marketing"
~person:"Garner, Benjamin"
~subject:"Beziehungsmarketing"
~subject:"Business-to-business marketing"
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Social media branding in the food industry : comparing B2B and B2C companies' use of sustainability messaging on Twitter
Garner, Benjamin
;
Mady, Ashraf
- In:
The journal of business & industrial marketing
38
(
2023
)
11
,
pp. 2485-2504
Persistent link: https://www.econbiz.de/10014472003
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