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Retailers' new product acceptance decisions : incorporating the buyer-supplier relationship perspective
Lin, Jiun-sheng Chris; Chang, Yun-chi - In: The journal of business & industrial marketing 27 (2012) 2, pp. 89-99
Persistent link: https://www.econbiz.de/10009511746
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Divergent goals in supplier-customer co-development process : an integrated framework
Oinonen, Minna; Jalkala, Anne Maarit - In: The journal of business & industrial marketing 30 (2015) 3/4, pp. 290-301
Persistent link: https://www.econbiz.de/10011342354
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How does supplier's asset specificity affect product development performance? : a relational exchange perspective
Yen, Yu-xiang; Hung, Shiu-Wan - In: The journal of business & industrial marketing 28 (2013) 4, pp. 276-287
Persistent link: https://www.econbiz.de/10009747510
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Knowledge integration with customers in collaborative product development projects
Eslami, Mohammad H.; Lakemond, Nicolette - In: The journal of business & industrial marketing 31 (2016) 7, pp. 889-900
Persistent link: https://www.econbiz.de/10011564143
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Conceptualizing a framework for customer integration during new product development of chemical companies
Elvers, David; Song, Chie Hoon - In: The journal of business & industrial marketing 31 (2016) 4, pp. 488-497
Persistent link: https://www.econbiz.de/10011496547
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Integrating supplier innovation in the fuzzy front end : based on an analysis of the task environment
Li, Na; Pei, XuDong - In: The journal of business & industrial marketing 37 (2022) 12, pp. 2417-2431
Persistent link: https://www.econbiz.de/10013455415
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When does a supplier tolerate resellers' opportunistic behaviors? : transaction benefit and cost perspectives
Lee, Youngsu - In: The journal of business & industrial marketing 38 (2023) 5, pp. 1101-1115
Persistent link: https://www.econbiz.de/10014276732
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Critical factors for involvement in customers' product development : an SME perspective
Flankegård, Filip; Johansson, Glenn; Granlund, Anna - In: The journal of business & industrial marketing 38 (2023) 13, pp. 143-153
Persistent link: https://www.econbiz.de/10014472673
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Maximizing customer adoption outcomes in emerging industrial markets via supplier innovativeness and relationship quality
Nyadzayo, Munyaradzi; Casidy, Riza; Mohan, Mayoor - In: The journal of business & industrial marketing 38 (2023) 4, pp. 958-973
Persistent link: https://www.econbiz.de/10014227520