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The use of information and communication technologies (ICT) within multinational groups leads to a rising number of intragroup cross-border transactions. At the same time, transactions and the organisational structures of affiliated groups become more and more specific and, thus, less...
Persistent link: https://www.econbiz.de/10011448681
reduziert. Dieses Papier untersucht ob das Internet für Banken zu einer Reduzierung der versunkenen Kosten pro Kunden geführt …
Persistent link: https://www.econbiz.de/10003806195
An Internet retailer’s (e-tailer’s) outstanding virtual location enhances the probability of being noticed by potential … analysis, an e-tailer’s Internet search engine rank as well as its advertising activities in search engines serve as proxies …
Persistent link: https://www.econbiz.de/10003051023