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Social marketing : strategies for changing public behavior
Kotler, Philip; Roberto, Eduardo L. - 1989 - 1. pr
Persistent link: https://www.econbiz.de/10000507174
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Marketing for nonprofit organizations
Kotler, Philip - 1975
Persistent link: https://www.econbiz.de/10000051672
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Social marketing : behavior change for social good
Lee, Nancy R.; Kotler, Philip - 2020 - Sixth edition
Persistent link: https://www.econbiz.de/10011923319
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Social marketing : improving the quality of life
Kotler, Philip; Roberto, Ned; Lee, Nancy R. - 2002 - 2. ed.
Persistent link: https://www.econbiz.de/10001668925
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Up and out of poverty : the social marketing solution
Kotler, Philip; Lee, Nancy R. - 2009
Persistent link: https://www.econbiz.de/10003776939
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Design thinking, demarketing and behavioral economics : fostering interdisciplinary growth in social marketing
Lefebvre, R. Craig; Kotler, Philip - In: The SAGE handbook of social marketing, (pp. 80-94). 2011
Persistent link: https://www.econbiz.de/10009380705
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Social marketing : influencing behaviors for good
Lee, Nancy R.; Kotler, Philip - 2011 - 4. ed.
Persistent link: https://www.econbiz.de/10009408016
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Social marketing : an approach to planned social change
Kotler, Philip; Zaltman, Gerald - 2008
Persistent link: https://www.econbiz.de/10003717548
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Strategic marketing for nonprofit organizations
Andreasen, Alan R.; Kotler, Philip - 2008 - 7. ed., [Pearson internat. ed.]
Persistent link: https://www.econbiz.de/10003651911
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Social marketing for public health : global trends and success stories
Cheng, Hong (contributor); Kotler, Philip (contributor);  … - 2011
Persistent link: https://www.econbiz.de/10003846406