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Services marketing
Kurtz, David L.; Clow, Kenneth E. - 1998
Persistent link: https://www.econbiz.de/10000628663
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Contemporary marketing
Boone, Louis E.; Kurtz, David L. - 1977 - 2. ed.
Persistent link: https://www.econbiz.de/10000677422
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Principles of services marketing
Palmer, Adrian - 1998 - 2. ed.
Persistent link: https://www.econbiz.de/10000657541
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Introduction to marketing : theory and practice
Palmer, Adrian - 2009 - 2nd ed.
Persistent link: https://www.econbiz.de/10003758702
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Marketing
Kurtz, David L.; Boone, Louis E. - 1984
Persistent link: https://www.econbiz.de/10003499270
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Introduction to marketing : theory and practice
Palmer, Adrian - 2012 - 3. ed.
Persistent link: https://www.econbiz.de/10009522964
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Principles of services marketing
Palmer, Adrian - 2004 - 4th ed.
Persistent link: https://www.econbiz.de/10002190538
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Contemporary marketing
Boone, Louis E.; Kurtz, David L. - 2002 - [2002 ed.]
Persistent link: https://www.econbiz.de/10001616372
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Contemporary marketing
Boone, Louis E. - 1983 - 4th ed
Persistent link: https://www.econbiz.de/10001630005
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Introduction to marketing : theory and practice
Palmer, Adrian - 2004
Persistent link: https://www.econbiz.de/10001786564