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ECONIS (ZBW)
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Psychological processes and advertising effects : theory, research, and applications
Alwitt, Linda F.
(
ed.
);
Mitchell, Andrew A.
(
ed.
)
-
1985
Persistent link: https://www.econbiz.de/10000687884
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The effect of advertising on attitude accessibility, attitude confidence, and the attitude-behavior relationship
Berger, Ida E.
- In:
Journal of consumer research : JCR ; an …
16
(
1989
)
3
,
pp. 269-279
Persistent link: https://www.econbiz.de/10001098571
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3
The influence of implicit attitudes on choice when consumers are confronted with conflicting attribute information
Dempsey, Melanie A.
;
Mitchell, Andrew A.
- In:
Journal of consumer research : JCR ; an …
37
(
2010/11
)
4
,
pp. 614-625
Persistent link: https://www.econbiz.de/10008747734
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4
The effect of information on consumer and market behavior
Mitchell, Andrew A.
(
ed.
)
-
1978
Persistent link: https://www.econbiz.de/10013541308
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