Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Qualitätskontrolle und Qualitä...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Deutschland
27
Germany
26
Consumer behaviour
19
Konsumentenverhalten
19
Innovation
15
Theorie
14
Theory
14
Forschungskooperation
10
Research collaboration
10
Ausgründung
9
Präferenztheorie
9
Spin-off company
9
Theory of preferences
9
Business start-up
8
Unternehmensgründung
8
Comparison
7
Conjoint analysis
7
Conjoint-Analyse
7
Firm performance
7
Innovation management
7
Innovationsmanagement
7
New product development
7
Produktentwicklung
7
Technologietransfer
7
Technology transfer
7
Unternehmenserfolg
7
Vergleich
7
Erfolgsfaktor
6
Innovation diffusion
6
Innovationsdiffusion
6
International marketing
6
Marketing management
6
Marketingmanagement
6
Measurement
6
Messung
6
Success factor
6
Forschungseinrichtung
5
Industrie
5
Internationales Marketing
5
Manufacturing industries
5
more ...
less ...
Online availability
All
Undetermined
14
Free
10
Type of publication
All
Article
60
Book / Working Paper
44
Type of publication (narrower categories)
All
Article in journal
40
Aufsatz in Zeitschrift
40
Arbeitspapier
25
Graue Literatur
25
Non-commercial literature
25
Working Paper
25
Aufsatz im Buch
3
Book section
3
Article
2
Case study
1
Fallstudie
1
Systematic review
1
technical-paper
1
Übersichtsarbeit
1
more ...
less ...
Language
All
English
German
117
Undetermined
95
Author
All
Helm, Roland
104
Dowling, Michael
16
Mauroner, Oliver
13
Steiner, Michael
12
Kloyer, Martin
11
Endres, Herbert
10
Mark, Antje
9
Kraft, Patricia
7
Landschulze, Sebastian
7
Manthey, Laura
6
Scholl, Armin
6
Schmitz, Christian
5
Szelig, Antonia
5
Bley, Sabine
4
Burr, Wolfgang
4
Hegenbart, Thomas
4
Kreiter, Susanne
4
Hofstetter, Christine
3
Krinner, Stephanie
3
Pabst, Reinhold
3
Pöhlmann, Kendra
3
Aust, Christin
2
Bühren, Christoph
2
Chen, Yantai
2
Dowling, Michael J.
2
Gehrer, Michael
2
Isenberg, Lukas
2
Schmalfuß, Martin
2
Auburger, J.
1
Auburger, Julia
1
Bauer, Katharina
1
Bauer, Udo
1
Buehren, Christoph
1
Conrad, Daniel
1
Doblinger, Claudia
1
Freytag, Andreas
1
Gleißner, Werner
1
Graf, Yvonne
1
Gritsch, Stephanie
1
Huber, Frank
1
more ...
less ...
Institution
All
Wirtschaftswissenschaftliche Fakultät, Universität Regensburg
2
Universität Jena
1
Wirtschaftswissenschaftliche Fakultät, Friedrich-Schiller-Universität Jena
1
Published in...
All
Jena research papers in business and economics : working and discussion paper series School of Economics and Business Administration Friedrich Schiller University Jena
21
Jenaer Schriften zur Wirtschaftswissenschaft : Arbeits- und Diskussionspapiere der Wirtschaftswissenschaftlichen Fakultät der Friedrich-Schiller-Universität Jena
16
Review of managerial science
11
International journal of business and globalisation : IJBG
7
International journal of product development : IJPD
5
International journal of entrepreneurship and small business
4
Regensburger Diskussionsbeiträge zur Wirtschaftswissenschaft
4
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of innovation management
3
European retail research
2
International journal of management and decision making : IJMDM
2
Journal of business-to-business marketing
2
Technology and innovation management : theories, methods and practices from Germany and China
2
University of Regensburg Working Papers in Business, Economics and Management Information Systems
2
Entrepreneurship and regional development : an international journal
1
International business review : the official journal of the European International Business Academy
1
International journal of entrepreneurship and innovation management
1
International journal of knowledge management studies : IJKMS
1
International journal of technology management : IJTM
1
International journal of technology, policy and management : IJTPM
1
Jenaer Schriften zur Wirtschaftswissenschaft
1
Journal of Business Economics
1
Journal of Product Innovation Management
1
Journal of business economics : JBE
1
Journal of management control : Zeitschrift für Planung & Unternehmenssteuerung
1
M & A review : Mergers & acquisitions ; Beteiligungen, Allianzen, Restrukturierungen, Divestments, Private equity
1
Managerial and Decision Economics
1
Marketing : ZFP ; journal of research and management
1
Marketing Intelligence & Planning
1
Operations research proceedings 2002 : selected papers of the International Conference on Operations Research (SOR 2002) : Klagenfurt, September 2 - 5, 2002
1
Research policy : policy, management and economic studies of science, technology and innovation
1
Review of managerial science : RMS
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
Yearbook of marketing and consumer research
1
more ...
less ...
Source
All
ECONIS (ZBW)
68
USB Cologne (EcoSocSci)
16
OLC EcoSci
13
RePEc
3
EconStor
2
Other ZBW resources
2
Showing
1
-
10
of
104
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Product launch and increase in sales through free product-premiums : moderating effects of value and product-premium fit in the dual mediation model
Helm, Roland
;
Mark, Antje
;
Bley, Sabine
-
2007
Persistent link: https://www.econbiz.de/10004886991
Saved in:
2
Implications from cue utilisation theory and signalling theory for firm reputation and the marketing of new products
Helm, Roland
;
Mark, Antje
- In:
International journal of product development : IJPD
4
(
2007
)
3/4
,
pp. 396-411
Persistent link: https://www.econbiz.de/10009866347
Saved in:
3
The effect of free product premiums on attitudes and buying intention for durable goods: moderating effects of value and product premium fit in the dual mediation model
Helm, Roland
;
Mark, Antje
;
Bley, Sabine
- In:
European retail research
23
(
2009
)
1
,
pp. 21-45
Persistent link: https://www.econbiz.de/10009924830
Saved in:
4
Analysis and evaluation of moderator effects in regression models : state of art, alternatives and empirical example
Helm, Roland
;
Mark, Antje
- In:
Review of managerial science
6
(
2012
)
4
,
pp. 307-332
Persistent link: https://www.econbiz.de/10010038939
Saved in:
5
Analysis and evaluation of moderator effects in regression models : state of art, alternatives and empirical example
Helm, Roland
;
Mark, Antje
-
2008
Persistent link: https://www.econbiz.de/10003798811
Saved in:
6
Implications from cue utilisation theory and signalling theory for firm reputation and the marketing of new products
Helm, Roland
;
Mark, Antje
- In:
International journal of product development : IJPD
4
(
2007
)
3/4
,
pp. 396-411
Persistent link: https://www.econbiz.de/10003442833
Saved in:
7
The effect of free product premiums on attitudes and buying intention for durable goods: moderating effects of value and product premium fit in the dual mediation model
Helm, Roland
;
Mark, Antje
;
Bley, Sabine
- In:
European retail research
23
(
2009
)
1
,
pp. 21-45
Persistent link: https://www.econbiz.de/10003832148
Saved in:
8
Analysis and evaluation of moderator effects in regression models : state of art, alternatives and empirical example
Helm, Roland
;
Mark, Antje
- In:
Review of managerial science
6
(
2012
)
4
,
pp. 307-332
Persistent link: https://www.econbiz.de/10009629761
Saved in:
9
Product launch and increase in sales through free product-premiums : moderating effects of value and product-premium fit in the dual mediation model
Helm, Roland
;
Mark, Antje
;
Bley, Sabine
-
2007
Persistent link: https://www.econbiz.de/10003479987
Saved in:
10
Export market entry strategy and success : conceptual framework and empirical examination
Helm, Roland
-
2004
Persistent link: https://www.econbiz.de/10004447068
Saved in:
1
2
3
4
5
6
7
8
9
10
11
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
